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Now, in a world where more and more people tend to shop online, competition in physical stores, especially supermarkets, has become more intense. The existence of modern supermarkets is not only to provide customers with what they want to buy, but also to bring people a relaxing, pleasant and entertaining experience. In order to attract new customers and retain existing customers, supermarket owners should consider all potential factors that are essential to bringing customers a pleasant, positive and memorable shopping experience.

As we all know, supermarket lighting is one of the essential factors, it can play an important role in improving the appearance of the supermarket and leaving a positive and lasting impression on shoppers. Properly designed lighting in supermarkets can create visual marketing, guide shoppers to a better shopping experience, and successfully emphasize the brand and increase business sales. Good lighting can prevent consumers from visual fatigue during long-term shopping, thereby prompting consumers to stay longer. These are some highlights on how lighting can bring value, vitality and commercial success to supermarkets.